Personal Experience Of Social Media Network

I have just gone through the materials about Facebook marketing communication. Facebook is the most widely used social network, where many companies have opportunity to expand their business. When a company uses Facebook, there should be consideration in creating Facebook page. In my point of view, as I used to own a Facebook page, content is the most important factor that a company must take into account to ensure the reliability. Content is not only what they say on Facebook wall, but also image icon, template and photos. Those should be added into Facebook so that people can take a look at it and they might find it informative to rely on.

I can take an example of a company using Facebook as a tool to promote their marketing, Nike, Inc.

Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing and worldwide marketing and sales of footwear, apparel, equipment, accessories and services. I can say that Nike is the most popular sport brand in the world as not only has the company been famous in nature, but it is also doing good job in marketing, taking care customer service. 

Nike, Inc. created its main Facebook page, which is called Nike. On the page, it can be seen that the whole page looks very perfect. The profile picture and cover photo are always attached with the company logo so that everybody can remember it. Besides, on Nike page, there are tabs which include overview, photos, Nike Instagram, events and videos. People can have various selection to look at the page's content. Sometimes, Nike mentions some famous sportsmen, such as Michael Jordan or Serena Williams in order to get attention from customers. In addition, Nike, Inc. uses Facebook to keep in touch with customers. They introduce their new products by uploading some videos of advertisement. It is convenient that customers can send their private message directly to Nike, Inc as well as give their review about the company. 

One more interesting thing about Nike, Inc. is that the company does not have only one main page, they also own many other Facebook pages and even an app, for instance, Nike Air Max, Nike Football, NikeWomen, Nike Basketball or Nike Sportswear. The company was successful in marketing communication by updating information daily about their products and company activities. Therefore, customers can keep up with the company. 

Facebook and Linkedin are my favorite social network and I have been using them for job searching. I often look for Facebook groups and join with them. I usually open those groups to keep myself updated about job information. I follow several companies in order to catch up their data. 

People say experience is very important. That is why I find it necessary to brand myself in today's working life. When I apply for a job, the recruiter will look through my CV. If I am experienced enough, the recruiter may accept me and count on my ability.

I think from now on, while you are studying at university, you should spend time attending social activities as well as take part in several projects relating to your field of study. You should also understand yourself, know who you are, what you want and who you will be in the future. Moreover, you should improve your life skills by socializing with friends and working with them.