BLOGS AND WIKIS

Writing a blog is extremely useful because it is a place for you to express your opinions/thoughts, promote your business or products, help other people with your helpful information, establish an expert’s image, keep connecting with people like you, etc… Companies use the blog as a marketing tool to popularize their image, product information, stay connect with their customers and attract potential ones.

To manage one’s blog, the marketing department is suitable for this task; and should be in charge of assigning a particular group or person to update the content. The content of posts must be revised strictly before being posted to minimize useless information and faults. Furthermore, the blog is published under the company’s name so taking into consideration the company’s image in every post to avoid adverse effects.   

Wiki - a social software tool and based on user-created content.

In the following of this post, I will introduce briefly to you two sides of Wiki regarding its effects on education.

Opening to all users, Wiki pages are an ultimate choice to publish new content direct to the Web, including text, images and hyperlinks. Wikis are used by students for the sake of studying through generating, mixing, editing and synthesizing subject of specific knowledge within a share and openly accessible digital space. Since Wikis enable other users to edit existing text, it is an advantage of gathering different ideas and obtaining more knowledge.  

On the another hand, information on Wikis is an unreliable source for references due to an editable function. Because of enabling many authors to edit a post, your work which is published in Wiki is considered as anonymous which means no recognition for your work.

I would like to recommend a blogger (Jessica Quirk) to some of you who have a passion for casual fashion. Her blog “WhatIWore” having 10,849 subscribers is her diary about not only fashion but also various subjects (cooking, traveling and pregnancy). The blogger’s style is simple but carrying a unique point. Through the blog, she markets her book about fashion and advertises for her favorite and popular clothes’ brands such as Coach, Timex, DKNY, Lancome, etc… It is one of the ways which she makes money from blogs. The primary purpose of this blog is to offer advice and inspiration for putting together outfits that help women feel confident, positive, and ready to take on the world.

Please visit her blog at http://whatiwore.tumblr.com/

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I agree with the given statement “Many say that Wikipedia is a great project but not a good source of information because it includes so much material which is not neutral or has marketing purpose” after reading the given example. As the first impression, I was expected to understand definitions, history, founders of lactobacillus rhamnosus but then realizing that it is giving an advertising for Valio.